Case Studies
Agora Inc. / Publishing Services-PRROMOAgora, Inc., a holding company of various international publishers of financial, health, travel and special interest books and newsletters, seeks to serve as a modern marketplace for news and innovative ideas.
Business Issue Addressed
Promotional content management and high-speed delivering is very important for Agora's Business Division. They needed a replacement for their in-house developed e-commerce application tasked in creating their promotion sites. The application they were using was not robust enough to handling the volume of customers and did not meet their business expectation.
The Challenge
Provide Agora with a system that would attract old users that had been using the old system for years, making it user friendly, and full of new features the old system lacked. Also the new system should be capable of handling volumes over 100 page views per second.
Solution Offered
Torrenegra Internet Solutions offered a fully customized promotional content management and delivery system that met all of Agora's business needs. Developed under ModPerl and MySQL, this solution is extremely fast, inexpensive and scalable. Prromo is divided into a back end and front end application. The back end where marketers create these promotion sites with the new features developed to meet their business needs. The promotion sites are published to the front end site and are sent daily by email attracting a great number of potential customers.
Result
With over 7500 promotion sites created and over 120.000 sales representing more that 54 million dollars Prromo as it was called has proven to be successful.
International Living (www.internationalliving.com)
International Living (IL) is a 27-year-old publishing group. The International Living monthly magazine covers topics including international real estate, investment, travel, and retirement. The magazine also publishes an annual quality of life index. The 2006 edition ranked France as having the best quality of life. International Living also publishes a daily "IL Postcard" email that is sent to more than 400,000 readers.
Business Issue Addressed
International Living's website needed to be updated with a fresh new look and new functionality to meet their business needs. Content had to be modified easily and regularly allowing visitors to view a modern looking site with fresh information.
The Challenge
Give the International Living website a new look that would help draw in new visitors and making it fast loading web site. Also allowing not technical users to manage content easily.
Solution Offered
Torrenegra Internet Solutions offered a full-service CMS solution based in ezPublish to develop all of the components required to make International Living's new website a reality, making it user friendly for both front end users (visitors) and back end users (IL members in charge of managing the site's content).
Result
With over 150.000 thousand monthly page views, 13,000 pages indexed in Google and 420,000 readers the International Living website has proven to be successful in attracting visitors giving them the information they need.